SWOT Analysis, Competitive Intelligence, and Market Research

SWOT Analysis

SWOT Analysis is part of the overall strategic planning process.  It provides an in-depth look at the company or brand position relative to competition and the environment.  See more.

Customer Survey Satisfaction

Customer Surveys: Satisfaction, Loyalty, Profitability and Sales. Some customers are more important to a business than others.  Some may buy more, some are more profitable, some are more loyal and others are more satisfied.  Identifying and profiling customers requires both surveys and analytics.  We can do both.  For more information, please contact us.

Competitive Intelligence

Competitive Intelligence goes beyond knowing who your competitors are, what they sell and for how much.  We help you understand how the competition is segmented in the marketplace, where there are opportunities and niche markets in which to compete and how to position your brand for success. See more.

SWOT Analysis, Competitive Intelligence, and Market Research

Susan Katz

Market Intelligence and Strategic Market Research Solutions

 

KATZ Strategic Solutions has a proven track record of helping businesses make informed business decisions.  Unlike most researchers and consultants, our starting point isn't our toolbox.  It's your needs - specifically, the critical business questions that you need to answer - and we tailor our solutions to meet those needs.  We call this "intelligence, applied."

Because your challenges drive everything we do, clients find our solutions to be creative, cost-effective, and, most importantly, directly applicable to smarter decision-making.

While we can execute a full range of market research services, we work best as a strategic consultant.  With significant client-side experience, we understand how your challenges fit within the "bigger picture." We can facilitate group sessions or help you build internal processes to ensure that the right information is in the right hands - so you can make the right decisions.

Please call us to find out how we can help you with your toughest business decisions.

 
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